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Case studies & copywriting guides

12 Copywriting Tips for Small Business Owners

As a small business owner, you need to master a range of skills. As well as finance manager, CEO and pot washer, you need to become a copywriter. And the truth is that although copywriting seems simple at first, it can quickly become overwhelming. My copywriting tips for small business owners are just what you need!

19/08/2024 | Keywords: business, communication tips, copywriting, effective writing, writing, writing tips

Case study: content writing for the CIPD’s E-Shop website relaunch

I worked with the CIPD to rewrite their E-shop descriptions as part of a broader website relaunch.

19/07/2024 | Keywords: content writing, copywriting, website copywriting

Six ways to make blogging about your business feel like a breeze.

Business blogging? Oh yes. You have a tab on your website, and you’ve done a few posts, but keeping it up to date is such a… drag. That was, until you read this post!

23/10/2023 | Keywords:

Case study: content writing retainer for SaaS

Understand more about how I work with my clients. This case study shares details of my content writing retainer with HR SaaS business, Breathe HR.

11/10/2023 | Keywords: Case study, content writing, HR SaaS, SaaS

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